Marketview Heights
Marketview Heights
Home to farmland, a vineyard, a nursery, residential homes, and immigrant settlement centers, the 14th and 16th wards were a lot of things before the Public Market came to settle within their borders. Established in 1905 on the grounds of the old G. Moulson & Sons Nursery, The Public Market would make this neighborhood its third and final home. The famous archway entrances, welcoming vendors and visitors alike from South Union and Railroad streets, are the featured graphic on the shirt. The market is such an icon that it is difficult to pull the surrounding neighborhood(s) out from its shadow. But there was a neighborhood here first, before the market called it home.
After the parks commission of 1888 was formed and plans were made for North, South, and Highland Park, Frederick Law Olmsted and his firm instilled within Rochester leadership the benefits of clear air and green space, chiefly among them: Dr. Edward Mott Moore. The city quickly began planning a tree-lined central mall boulevard dubbed Central Park. Intended as a landscaped green space for the neighborhood, the original plan fell through after the Public Market was established, as traffic along the boulevard increased exponentially. Soon after the city laid track for street car line, given the easy access and low cost of installation. Central Park lives though on as a central “park” of sorts for the neighborhood, with small businesses lining both sides alongside residential homes. The grassy green of the shirt celebrates this unique feature.
Around the same time of the market and Central Park being established, another unique resource was being formalized and created to assist the neighborhood population of Italian immigrants. The Association For Practical Housekeeping was created in 1907 on Davis Street to provide resources and learning for child care and housekeeping to newly arriving and established immigrant residents. The center would move to Lewis Street in 1911 and change it’s name to Lewis Street Center, a reflection of its broadening services and resources for those in need. Lewis Street was one of five original settlement houses in Rochester, and continues to operate as The Community Place. A weathered Savoy Blue represents this unique offering and its history of assisting Italians settling in Rochester.
Rochester's long stretching network of trolley routes serviced the far reaches of the city; The 1200 line of Central Ave and Jefferson started in Genesee-Jefferson and traveled through Center City north into the heart of the North and South Marketview Heights neighborhoods.
Unisex Cut:
Shirt Color: Heather Lieutenant
Shirt Type: 50/50 Poly-Cotton Athletic Fit T-Shirt